Acqua di gio was first launched in 1996 and now in 2012 Giorgio Armani release the new version, Azqua di Gio Essenza.
The new version is on the same track with the old one, created by Alberto Morillas. It's instense and sensual with marine and woody touch.
The composition begins with luminous tones of cascalone molecule, which captures the olfactory experience of cold and fresh water, sparkling citrusy bergamot and grapefruit. The heart bares floral and aromatic accords of jasmine, basil and sage, as well as explosive floral paradisone molecule, while the base combines notes of patchouli, cedar, vetiver, ambrox, ambergris, pepper and clary sage.
Simon Nessman stars in the new campaign of Acqua di gio Essenza and photographed by Bruce Weber and styled by Joe McKeena. The print ad looks sensual yet intense in black and white light.
